RevealBot | REVIEW
Capterra Review, 2019/11
RevealBot offers an ads management service that helps marketers create ads in bulk in order to cut down on the time required to create multiple variants.
RevealBot pitches itself as a more advanced and cheaper alternative to AdEspresso : “At Revealbot, we’re big fans of AdEspresso and we think they’ve done a great job simplifying the Facebook Ads Manager experience to make it simple for anyone to use…On the other hand, RevealBot is made for experienced Facebook Ad pros who know their way around the Facebook Ads Manager like the back of their hand.” Quite a pitch!
RevealBot services to help with performance improvement on Facebook include:
Rule frequency check
Bulk ad creator
RevealBot compared with Bionic
Proprietary Facebook Ads Management performance optimisation features available through Bionic, not available through RevealBot include:
Universal Marketing Bridge
Exclusive cross-platform live bridge between Facebook Ads Manager and Google Marketing Platforms for real-time unified campaign optimisation
Goal Pipeline for Automatic Purchase Funnel Optimisation
Prioritise bid and budgets in real-time towards the most down-stream funnel conversion events; thus maximising campaign spend efficiency.
Proprietary bidding technology driven on your specific marketing objectives and conversion funnel.
Algorithmic ranking and pausing of ads (either at Ad Set level or campaign level as desired)
Automatic Budget Management
Programmatic management of budgets of Ad Sets within a campaign, 100% compatible with Facebook’s CBO Campaign Budget Optimisation.
Automatic Management Style Adjustment
Dynamic campaign strategy refinement to strike the optimal balance between delivery/spend and cost per objective.
Bionic facilitates the seamless integration of first-party data both out of and in to the Facebook ad platform to assist in attribution and fine-tuning audience targeting.