ROI Hunter | REVIEW
FeaturedCustomers.com Review, 2019/11
ROI Hunter is marketing automation platform with a focus on e-commerce. They aim to make e-commerce advertising easy, scalable and more efficient. Their focus is on utilising third party product data, automation, creative and video generation at scale.
ROI Hunter has offices in locations as diverse as India, Brazil, Poland, Czech Republic and Singapore. Their client portfolio includes Sports Direct, Citröen, Farfetch, Souq, Al-Quarashi or Allegro.
ROI Hunter services include:
Integrated Video Editor
Dynamic Creative Optimisation
Product Catalog Manager
ROI Hunter compared with Bionic
Proprietary Facebook Ads Management performance optimisation features available through Bionic, not available through ROI Hunter include:
Universal Marketing Bridge
Exclusive cross-platform live bridge between Facebook Ads Manager and Google Marketing Platforms for real-time unified campaign optimisation
Goal Pipeline for Automatic Purchase Funnel Optimisation
Prioritise bid and budgets in real-time towards the most down-stream funnel conversion events; thus maximising campaign spend efficiency.
Proprietary bidding technology driven on your specific marketing objectives and conversion funnel.
Algorithmic ranking and pausing of ads (either at Ad Set level or campaign level as desired)
Automatic Budget Management
Programmatic management of budgets of Ad Sets within a campaign, 100% compatible with Facebook’s CBO Campaign Budget Optimisation.
Automatic Management Style Adjustment
Dynamic campaign strategy refinement to strike the optimal balance between delivery/spend and cost per objective.
Bionic facilitates the seamless integration of first-party data both out of and in to the Facebook ad platform to assist in attribution and fine-tuning audience targeting.